Jeffrey Williams

Marketing – SEO/SEM – Content Creation

Links for Students

Content Suggestions for All Creative Advertising Students 

Brainstorming/Creativity Books
Breakthrough Thinking: a guide to creative thinking and idea generation
Advertising Concept Book
Cracking Creativity
The Case for Creativity

Art Direction/Design and Layout Books
Graphic Design Solutions
Designing With Type
Typography Essentials
Advertising by Design
How Design Makes us Think, Feel, and Do Things
Hey Whipple, Squeeze This
Advertising Creative: Strategy, Copy and Design

Copywriting Books
Strategic Copywriting
The Copywriter’s Toolkit
Hey Whipple, Squeeze This
Advertising Creative: Strategy, Copy and Design
The Copy Workshop Workbook
The Idea Writers

General Strategy/Campaign Books (all advertising students should read)
Brand Builder Workbook
Story Branding
Whoever Tells the Best Story Wins
Likable Social Media
Advertising Campaign Strategy
The Art of the Pitch
Pick Me. Breaking Into Advertising and Staying There
Ogilvy on Advertising
The Creative Process Illustrated
Creative Strategy in Advertising
Advertising Campaign Planning
Truth Lies and Advertising

Podcasts on the Advertising Industry
Breaking and Entering
Yeh, That’s Probably an Ad
Ad Exchanger Talks

Award Competitions/Organizations for Creatives  (Nice for Inspiration as well)
Local Addy’s
Communication Arts
The One Show Student Competition
D&AD – Young Bloods Competition
National Student Advertising Competition-(AAF)
Ads of the World
Cann’s Lions
Ad Age
Luerzer’s Archive
HOW Design
Art Directors Club
Type Director’s Club

Build Your Portfolio – Websites to Create Your Portfolio and Brand Yourself

Trade Publications that Creative Advertising Students Should Subscribe
Ad Age
Ad Week
Communication Arts
Creative Review

Jobs and Info in Commercial Creative

Creative Staffing Companies
Artisan Creative
Art Squad
The Boss Group
Creative Movers
Creative Circle
The Creative Group
Onward Search

Portfolio Schools 
(This is not a complete list, These are the portfolio schools I feel confident in recommending at the time of this publication.)

The Creative Circus (You can take my Maymester at the Circus Content Creation Class here for university credit)
Miami Ad School
VCU Brandcenter

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